After working in the corporate world as a professional web designer and a multi-media specialist, Roger Janik began his own business. He wanted a company based on solid principles, good work ethics, and superior customer service. So, in January 2005, Fair Marketing, Inc. was officially launched as primarily a web and print design company. With the luck of fate the direction began to shift after several clients expressed an interest in search engine optimization (upSEARCH™ for SEO). Thereafter, Fair Marketing got hyper-focused on SEO while also extending our services, adding social media marketing and pay-per-click advertising.